Long live the 'Mixtape' - CherryGroveCraft

Long live the 'Mixtape'

What is a 'Mixtape'?

Today, the term 'Mixtape' doesn't mean what it used to. It's often used as a term to describe an album including mashups of other songs or self produced tracks used to market an upcoming artist. However, if like me, you were born before the 90s, a mixtape is something completely different.
A mixtape was something special, something that could take hours to produce and one of the most romantic gifts you could receive as a teenager. Mixtapes were simply a compilation of songs recorded from the radio or another tape. Curating these tapes took skill, particularly in a world where there was no stop or rewind on the radio. Many tape players had no rewind on, meaning you would have to flip the tape and fast forward, guessing where the right place would be. Mixtape makers would sit poised next to the radio waiting for their track to come on, ready to hit record or would spend hours trawling through tapes to find the perfect tracks to add to their mixtape collection. It was an epic task and an art.
Where is the love?
Today creating a playlist of your favourite tracks is easy. With Apple Music and Spotify, you can make the equivalent of a mixtape in minutes. Whilst the sentiment of the songs is still there, that effort, that time and dedication is gone. In making the creation of effectively a digital mixtape easier, we have taken a bit of the love away, and as a big romantic, that makes me sad. That is why when we found this cute design for a personalised mix tape, we had to try it out on our laser engraver.
Meet the modern day 'Mixtape'
There are lots of different designs for what we are calling the modern day 'Mixtape' from keyrings to plaques but our favourite has got to be our life sized wooden cassette replica with a secret pull out section containing a QR or Spotify code to a playlist of your choice.
We love it so much that we have created some playlists on our Spotify channel. We have mixed it up a bit with songs to celebrate birthdays and even songs to resign to for that colleague who is moving on.
Tell us what would be on your perfect 'Mixtape'
Back to blog